James Bond actor Daniel Craig has topped a list of the best-dressed men in Britain, while Prince William has been named one of the worst.
The prince joins model and style icon Kate Moss's boyfriend Jamie Hince on GQ magazine's shame file, despite his girlfriend being one of the world's most influential people in fashion.
Prince William is a new face on the worst-dressed list, for just not getting the hang of age-appropriate dressing.
But his younger brother Prince Harry, his father Prince Charles and even his grandfather the Duke of Edinburgh make the best-dressed list.
Other new faces in the annual worst-dressed list include celebrity chef Gordon Ramsay, singer Mika and Amy Winehouse's husband Blake Fielder-Civil.
Best-Dressed Men in Britain 2008:
1.Daniel Craig
2.Noel Fielding
3.Daniel Day-Lewis
4.James McAvoy
5.Tom Ford
6.David Beckham
7.Jude Law
8.David Cameron
9.David de Rothschild
10.David Furnish
11.David Walliams
12.Prince Harry
13.Clive Owen
14.Nicky Haslam
15.Lewis Hamilton
16.Jarvis Cocker
17.Sir Elton John
18.Sam Riley
19.Giles Deacon
20.David Bowie
21. Charlie Watts
22. Christopher Bailey
23. Angelo Galasso
24. Richard James
25. Prince Charles
26. James Jagger
27.Jeremy Paxman
28. Carlo Brandelli
29. Jonathan Ross
30. Mark Ronson
31. Ozwald Boateng
32. Simon Woods
33. Prince Philip
34. Prince Michael
35. David Tennant
36. Alasdhair Willis
37. Charles Finch
38. Hugh Grant
39. Russell Brand
40. David Hockney
41. Patrick Grant
42. Coffin Joe from The Horrors
43. Roland Mouret
44. David Collins
45. Frank Carter
46. Jefferson Hack
47. Ronnie Corbett
48. Joe Lean
49. Peter Blake
50. Morrissey
Worst-Dressed Men in Britain 2008
1. Russell Brand
2. Pete Doherty
3. Gordon Brown
4. Jonathan Ross
5. Jeremy Clarkson
6. James Blunt
7. Gordon Ramsay
8. Mika
9. David Beckham
10. Johnny Borrell
11. Ken Livingstone
12. Stephen Fry
13. Blake Fielder-Civil
14. Boris Johnson
15. Jamie Hince
16. Prince William
17. Ricky Gervais
18. Wayne Rooney
19. Graham Norton
20. Damon Albarn