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Monday, 13 October 2008

Women's Open final moves to night

17/05/2008 3:55:00 PM.  | AAP
Next year's Australian Open women's tennis final will be played at night.

The move, which has the support of both the Women's Tennis Association and reigning Open champion Maria Sharapova, was announced by organisers today.

Tournament director Craig Tiley said the decision followed the men's final switch to a night timeslot in 2005.

"We have been thinking about a night final for the women ever since the men's night final proved such an outstanding success," Tiley said.

"Our research has shown that the Australian tennis public would prefer the women's singles final to be played at night.

"It will add to the glitz, glamour and prestige of what we already believe is an incredible highlight of our tournament.

"Imagine Sharapova defending her title against (Ana) Ivanovic or one of the Williams sisters before a packed house at Rod Laver Arena on a balmy Saturday night in January.

"It will be the most sought after ticket in town," Tiley said.

Sharapova also today welcomed the move, which is expected to draw a far greater television audience in Europe.

"The atmosphere at Melbourne Park at night is great and the cooler conditions allow the players to really produce their best," Sharapova said.

"I think this move will further showcase a great sporting event and is good for both players and fans."

The WTA has also backed the decision, confident it will further enhance the prestige of the tournament.

While a night final would attract a larger domestic television, radio and internet audience, Tiley said the major motivation for the move was to create a more exciting tennis experience for the fans.

"We have very strong indications from Australian Open fans that a Saturday night final is their preference," Tiley said.

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